News
Big news for Maggiore.
Wednesday, 17 December 2014
Rome, 17 December 2014 - There's a lot going on at the Maggiore Group, starting with the new corporate websites, maggiore.it and amicoblu.it, using next generation technology. Designed to adapt faster and better to the constant evolution of demand, they represent the crown jewel of the premium Italian brand. The sites have a modern graphic interface that takes advantage of all the possibilities offered by new devices, responsive layout that automatically adapts even to the lowest resolutions, smart bookings mechanism (open-close) and a rational use of images to make it easier to find your way among the functions offered. The "flexible" architectures used, capable of adapting to smartphones with IOS or Android operating systems, are also extremely efficient.
For the occasion, the Company is also launching a new communications format: a graphic layout that is more suitable for the new needs, with an optimal balance between form and contents. The emotional key will be playing the leading role, establishing an immediate connection between the brand and the customer, always followed by a very clear and concrete promise.
The new company logo also has a strong visual impact, with the Company's qualities and structural features clearly represented by the historic Italian Style car rental slogan, redesigned with a creative image of a road in the colours of the Italian flag, as a visual reminder of our roots.
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- - Maggiore partners with LaTua!Card and joins the loyalty scheme.
- - New international worldwide network for Maggiore.
- - New Maggiore Club: renting is great, pampering yourself is even better.
- - Expo, Trenitalia and Maggiore launch "Moving Italia"
- - Maggiore apps downloaded more than 40,000 times.
- - The Maggiore Group chooses Citroen Berlingo full electric van.
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- - Maggiore rewards photographer fans.
- - Maggiore supports IncontraDonna Onlus.
- - Maggiore autumn weekends are back.
- - New Ios App for the Maggiore Group.
- - Maggiore will take care of your return to the city.
- - The Maggiore “I like” Weekends continue on Facebook.
- - Maggiore Fast Track for Alitalia customers.
- - Maggiore participates in "Viaggiando l'Italia"
- - Maggiore Full, the all-inclusive deal.
- - Maggiore’s new mobile site kicks off.
- - Winners of the “L’Italia che mi piace” competition…
- - Accessories and supplements at € 1 per day.
- - Travel safely
- - Winter Tyres for maximum safety
- - Maggiore Winter Weekend
- - More prizes with Maggiore & Live Nation.
- - The New Volvo V 40, exclusively from Maggiore.
- - A Fiat 500 for a month at just € 500.
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- - Great music travels with Maggiore
- - Commercial Partnership between Maggiore and Gruppo Bipiemme.
- - Maggiore Full, the car rental without surprises.
- - Final prize giving at Maggiore: The Smart Car won at Bareggio.
- - Maggiore at TTG Incontri 2012.
- - Maggiore sponsors "Guttuso 1912 - 2012"
- - Maggiore Autumn Weekend deal.
- - Rent Maggiore and win an MSC cruise.
- - With Maggiore, returning home is affordable.
- - Just a few days left to win a city car.
- - Scrat's treasure has found its winner.
- - Rent Maggiore and win Scrat's treasure.
- - Commercial agreement between Maggiore and Twentieth Century Fox.
- - "Suggest Maggiore and win Samsung" competition winner.
- - The Maggiore Group expands its commercial offer.
- - Commercial partnership between Maggiore and Caronte & Tourist.
- - Maggiore & ITI Hotels: a partnership with high added-value.
- - Travel with Maggiore and the great music of Live Nation.
- - Meeting at the AIDAF observatory: Family business in Italy.
- - Maggiore travels with the great music of Live Nation.
- - Maggiore sponsors LUISS on the road.
- - More prizes for Maggiore.